Vacuum Cleaner Market Size, Share, Growth & Type Analysis, By Sales Channel (Hypermarkets, Specialty Home Appliance Stores and Online Retailers), By Product Type (Canister Vacuum Cleaner, Robotic Vacuum Cleaner), By Application (Residential, Commercial, & Industrial), By Cord Type and Regional Analysis, 2024-2031

Vacuum Cleaner Market Size

Global Vacuum Cleaner Market size was recorded at USD 13.34 billion in 2023, which is estimated to be at USD 14.58 billion in 2024 and projected to reach USD 28.96 billion by 2031, growing at a CAGR of 10.31% from 2024 to 2031. In the scope of work, the report includes solutions offered by companies such as Alfred Kärcher SE & Co. KG, Dreame Global, DEWALT, Dyson, ECOVACS, Emerson Electric Co., Haier Inc., iRobot Corporation, Neato Robotics, Inc., Panasonic Holdings Corporation and others.

The rising awareness regarding hygiene and cleanliness is expected to drive market growth. Technological advancements, such as the development of robotic vacuum cleaners, are enhancing the user experience, thus leading to a rise in demand. The vacuum cleaner market is anticipated to experience significant evolution, mainly attributed to ongoing technological advancements and shifting consumer preferences.

Key trends in the market include the increasing demand for cordless and robotic vacuum cleaners, reflecting a preference for convenience and automation in cleaning tasks. Moreover, consumers are prioritizing energy efficiency and sustainability, prompting manufacturers to develop vacuum cleaners with improved energy ratings and eco-friendly features.

The integration of smart technologies such as AI and IoT is propelling the market growth, enabling remote control and monitoring of vacuum cleaners through smartphone apps or voice assistants. This connectivity aligns with the broader trend of smart home adoption, thereby contributing to market growth trajectory.

A vacuum cleaner is a household appliance designed specifically to remove dirt, dust, and debris from various surfaces through suction power. It operates by creating a vacuum that draws in air along with particles, which are then collected in a dustbin, bag, or filter for disposal. Vacuum cleaners typically consist of a motor that generates suction, a dust collection system, and various attachments for different cleaning tasks, such as carpets, floors, upholstery, and hard-to-reach areas. The applications of vacuum cleaners are diverse and widespread.

In residential settings, vacuum cleaners are used for cleaning floors, carpets, rugs, curtains, furniture, and other surfaces to maintain cleanliness and hygiene. In commercial environments such as offices, hotels, and retail spaces, vacuum cleaners play a crucial role in maintaining cleanliness and creating a welcoming atmosphere for customers and employees. Each type of vacuum cleaner as its own set of advantages and applications.

• For instance, upright vacuum cleaners are popular for deep cleaning carpets, canister vacuum cleaners excel in versatility for both floors and above-floor cleaning, handheld vacuum cleaners provide portability for quick clean-ups, and robotic vacuum cleaners offer autonomous cleaning capabilities.

The market caters to households and businesses that seek efficient and effective cleaning solutions for diverse surfaces and environments.

Analyst’s Review 

The vacuum cleaner market is undergoing significant growth due to rapid urbanization and evolving consumer lifestyles, which prioritize convenience and accessibility in cleaning solutions. Key players in this market, including Dyson, SharkNinja, and iRobot, are implementing strategic initiatives to capitalize on this growth.

Additionally, these companies are shaping the market dynamic through continuous innovation, developing advanced robotic vacuum cleaners with autonomous features and smart connectivity. They are further diversifying their product lines to meet various consumer needs, including specialized models for pet hair removal and allergy control.

Marketing and branding initiatives are increasing awareness regarding the benefits of advanced vacuum cleaners, with a focus on convenience, efficiency, and health advantages. These efforts are likely to fuel market growth.

Vacuum Cleaner Market Growth Factors

The expansion of the vacuum cleaner market is supported by the increasing emphasis on indoor air quality and hygiene. The rising awareness of indoor air pollution and its consequential effects on individual health is compelling consumers to invest in vacuum cleaners equipped with advanced filtration systems, such as HEPA filters.

As individuals spend more time indoors, especially in residential and commercial spaces, there is a growing awareness of the importance of maintaining clean and allergen-free environments. Numerous factors, including the rising incidences of respiratory issues such as asthma, concerns regarding allergens and dust mites, and the need for effective cleaning amid health crises such as the COVID-19 pandemic have contributed to an increased demand for high-performance vacuum cleaners.

Additionally, government initiatives promoting cleanliness and pollution control boost the vacuum cleaner market growth. The market is witnessing ongoing technological advancement, leading to the introduction of innovative products.

However, major challenges such as concerns regarding noise levels from vacuum cleaners and battery span of cordless vacuum cleaners persist. Consumers with big homes or extensive cleaning requirements are experiencing inconvenience due to short battery life, resulting in interruptions during cleaning sessions and overall dissatisfaction.

To address this challenge and cater to diverse consumer needs, manufacturers are prioritizing advancements in battery technology and power backup. By improving battery life, manufacturers are focusing on expanding their product portfolio and attracting a consumer base, which leads to an increase in revenue.

Vacuum Cleaner Market Trends

The growing trend of eco-friendly and sustainable products is projected to bolster the growth of the vacuum cleaner market. This shift towards sustainability is further fueled by increasing consumer awareness regarding environmental issues and a desire to minimize the ecological impact of household appliances.

Vacuum cleaners with energy-efficient motors reduce electricity consumption and carbon emissions, aligning with sustainability goals. The use of recyclable materials in manufacturing reduces waste and promotes a circular economy.

Additionally, rechargeable batteries in cordless vacuum cleaners offer convenience while reducing reliance on disposable batteries, thereby mitigating environmental impact. As consumers prioritize sustainability in their purchasing decisions, manufacturers are increasingly focusing on eco-friendly vacuum cleaner designs to meet this growing demand.

The integration of AI (Artificial Intelligence) and robotic systems within vacuum cleaners is rapidly revolutionizing cleaning efficiency and convenience. AI-powered robotic vacuum cleaners leverage advanced sensors and intelligent algorithms to navigate and clean autonomously, thereby reducing the need for constant human supervision. Key factor supporting this trend is smart mapping technology, which allows AI-enabled vacuum cleaners to generate precise maps of the cleaning area and plan efficient cleaning routes.

Additionally, the integration of voice control and smart home compatibility is enhancing the vacuum cleaner products, thereby providing a customer-centric approach. The continuous integration of AI and robotic systems in vacuum cleaners represents a transformative trend that is expected to significantly propel market development.

Segmentation Analysis

The global market is segmented based on sales channel, product type, application, cord type, and region.

By Sales Channel

Based on sales channel, the market is categorized into hypermarkets/supermarkets, specialty home appliance stores, wholesalers/distributors, direct sales, and online retailers. The hypermarkets/supermarkets segment garnered the highest revenue of USD 3.65 billion in 2023. Hypermarkets play a crucial role in the vacuum cleaner market, offering consumers a comprehensive and convenient shopping experience for these essential household appliances.

Hypermarkets comprise a wide selection of vacuum cleaner models from various brands, allowing consumers to compare features, prices, and specifications in one location. This extensive product range enables informed purchase decisions based on individual preferences and budget considerations.

Moreover, hypermarkets are known for their competitive pricing and promotional offers on vacuum cleaners, including discounts, bundle deals, and seasonal sales. These pricing strategies attract price-sensitive consumers and drive sales volume, thereby contributing significantly to the growth of the segment.

By Application

Based on application, the market is divided into residential, commercial, and industrial. The residential segment captured the largest vacuum cleaner market share of 45.18 % in 2023. As people seek efficient cleaning solutions, the demand for residential vacuum cleaners continues to rise. Additionally, there is a growing concern regarding allergies and asthma triggered by dust and dirt in homes, prompting consumers to prioritize vacuum cleaners that effectively remove allergens and improve indoor air quality.

The desire for disease-free environments further fuels the demand for residential vacuum cleaners capable of capturing and removing contaminants. Moreover, advancements in vacuum cleaner technologies, such as HEPA filters and powerful suction, significantly enhance their effectiveness in residential settings, thus contributing to the growth of the segment. 

By Cord Type

Based on cord type, the vacuum cleaner market is bifurcated into corded and cordless. The corded segment is projected to generate the highest revenue of USD 16.24 billion by 2031. This notable expansion is attributed to increasing demand for corded vacuum cleaners due to their practical utilization. These vacuum cleaners are known for their higher suction power, leveraging a direct connection to the main power source to deliver robust performance.

Corded vacuums further feature larger dust collection capacities, which effectively reduce the frequency of emptying the canister during use. These characteristics make corded vacuum cleaners highly effective, particularly for the cleaning of industrial establishments, large spaces, and homes with carpets, and pets. Additionally, corded models are equipped with various tools and interchangeable parts that streamline the cleaning process, thus contributing to the expansion of the segment.

Vacuum Cleaner Market Regional Analysis

Based on region, the global market is classified into North America, Europe, Asia-Pacific, MEA, and Latin America.

The Asia Pacific Vacuum Cleaner Market share stood around 35.83% in 2023 in the global market, with a valuation of USD 4.78 billion. The regional market is experiencing substantial growth due to the strong presence of major industry players, who are actively launching innovative and cost-effective solutions to meet consumer demand.

• For instance, Panasonic Holdings Corporation introduced the MC-YL633 dry vacuum cleaner with a large dust tank capacity and high suction power at an affordable price point, specifically targeting the needs of customers in India.

Additionally, increasing consumer expenditure and a growing preference for electronic products are resulting in the rising demand for vacuum cleaners. The expansion of the e-commerce sector is further fuelling domestic market growth, providing consumers with convenient access to a wide range of vacuum cleaner products online. This trend aligns with the rising preference for online purchases of electronic goods, offering lucrative growth prospects for the regional vacuum cleaner market.

North America generated substantial revenue of USD 3.64 billion in 2023. This robust growth is fostered by technological innovation, increasing consumer awareness regarding hygiene, and a rising number of households. The U.S. and Canada are the primary contributors, with the U.S. accounting for the largest share.

Key factors boosting this growth include advancements in vacuum cleaner technology, higher disposable incomes allowing investment in premium products, increased awareness regarding maintaining clean living environments, and rapid urbanization. Prominent players such as Dyson, iRobot Corporation, Bissell Inc., and Hoover focus on innovation and the expansion of distribution networks. Trends such as smart and connected devices, eco-friendly products, robotic vacuum cleaners, and customization options are shaping the regional market landscape.

Competitive Landscape

The vacuum cleaner market report will provide valuable insight with an emphasis on the fragmented nature of the industry. Prominent players are focusing on several key business strategies such as partnerships, mergers and acquisitions, product innovations, and joint ventures to expand their product portfolio and increase their market shares across different regions.

Companies are implementing impactful strategic initiatives, such as expanding services, investing in research and development (R&D), establishing new service delivery centers, and optimizing their service delivery processes, which are likely to create new opportunities for market growth.

List of Key Companies in Vacuum Cleaner Market

• Alfred Kärcher SE & Co. KG
• Dreame Global
• DEWALT
• Dyson
• ECOVACS
• Emerson Electric Co.
• Haier Inc.
• iRobot Corporation,
• Neato Robotics, Inc.
• Panasonic Holdings Corporation

Key Industry Developments

• March 2023 (New Release): With the release of the MC-SB33J and MC-SB53K, two of its lightest models, Panasonic Malaysia expanded its range of Made in Japan cordless stick vacuum cleaners. These new models are designed to make cleaning more convenient and stress-free. This launch follows a year after the successful introduction of the Tangle-Free Hair Cordless Stick Vacuum Cleaner (MC-SB85K), which gained popularity among both parents and pet owners.

The Global Vacuum Cleaner Market is Segmented as:

By Sales Channel

• Hypermarkets/Supermarkets
• Specialty Home Appliance Stores
• Wholesalers/Distributors
• Direct Sales
• Online Retailers
• Others

By Product Type

• Canister Vacuum Cleaner
• Upright Vacuum Cleaner
• Handheld Vacuum Cleaner
• Robotic Vacuum Cleaner
• Others

By Application

• Residential
• Commercial
• Industrial

By Cord Type

• Corded
• Cordless

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • France
  • U.K.
  • Spain
  • Germany
  • Italy
  • Russia
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Rest of Asia-Pacific
• Middle East & Africa
  • GCC
  • North Africa
  • South Africa
  • Rest of Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America